What you won’t find in this post is any marketing buzzwords, well aside from the word profitable, and to be fair if you keep reading you’ll see that even then I’m really telling you to throw that word right out the window. I’m NOT going to be talking about branding, target audiences, or business strategies. Although, this girl does love a good convo about all three of those things. But I truly believe that a good passion project is really and truly only bred out of one thing. Say it with me now…TACOS. Oh, wait, wrong word. PASSION.
Maybe like me you know you want to start a passion project. And if you are feeling anything like I was two years ago when I started mine, it feels less like a want and more like a need. Like something deep inside you is telling you that you are anxious to start something that you can pour yourself into without rules or expectations. I hear you.